I decided to set myself a challenge by creating a poster for each round of the 2022 FIA World Rally Championship. These were created and then released in the days leading up to each round of the championship.
Designing posters for iconic rallies such as the Monte-Carlo, Sweden, Portugal, Safari Rally, and Finland. It was a real joy and pushed me to creatively explore a new style.
I wanted to bring a travel poster feel to the WRC whilst incorporating bright colours that would represent the countries and locations that the rallies would visit across the year.
Each poster featuring one of the lead Rally1 cars; the Ford Puma Rally1, Hyundai i20N Rally1 and the Toyota Gazoo Racing GR Yaris Rally1 car. I rotated through these and picked cars that would have ties to certain locations or drivers.
The posters were a huge hit on social media and are now available to purchase via my online shop as art prints.
What was included